Why Are Google Ads Management Fees So Expensive?

Pay-per-click advertising campaigns can be set up and run by office juniors in just minutes. But is that really what you want?

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How to Rank Your Brand in the Google Knowledge Graph

Google’s Knowledge Graph powers and generates Knowledge Graph Cards/Panels, which are the information blocks that...

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How to Create a GMB Short Name

The new Google My Business (GMB) short name feature provides an easy way to promote your GMB profile and generate... 

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Optimise Your GMB Profile for Products

Business owners can now add products to their GMB profiles and listings which are visible in mobile search but not Google...

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Structured Data — What It Is and the Benefits It Can Deliver

Schema markup is a powerful but underutilised code that you can add to the HTML on your site to improve the way...

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What Is Searcher Intent and How to Leverage It for Boosted SEO Rankings

Google’s Keyword Planner is the most popular keyword research tool — paid or free — on the market. While Keyword...

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Get More Reviews with a Google Short Name 

Google has just added a short name feature to Google My Business (GMB), allowing businesses to create a custom short name...

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Optimising Your Site for SEO: What You Need to Know in 2019

From greater opportunities to increase online exposure with rich and featured snippets to Google My Business's new...

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Optimise Your Google My Business Listing for Success

GMB listings are the largest ranking factor in local SEO with the importance of GMB listings as a ranking signal increasing...

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