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What Does The ‘SEO For Construction’ Package Involve?
Focusing on getting the top of the page in Google, referred to as Search Engine Results Pages (SERPs) is the whole point of the SEO Campaign because this is where 75%+ of all the clicks go to.
The solutions we can offer you as an SEO company have come from our 20+ years in business. For that length of time, we’ve become an industry leader in SEO. How? By understanding the relevant content and search terms and perfecting SEO techniques to give you the biggest bang for your buck.
These are the 6 pillars of our SEO success services for the construction industry. As a construction business that needs to get new people and investors on board, these tried and tested methods will do just that for you.
WEBSITE HEALTH AUDIT
A website also needs to be in good shape. Our website ‘health check’ helps us identify areas which are damaging the user experiences. As part of a website audit, our team will analyse your site’s structure and navigation, look for broken links, test page speed and more.
KEYWORD RESEARCH
Website rankings all come from keywords. One of the most important aspects of digital marketing is keyword research. It is the process of identifying the right SEO keywords for construction projects to target your audience. We use tools and techniques to identify the best keywords for your SEO campaign.
Local search is increasingly more important now than ever before. To improve your SERP (Search Engine Results Page) visibility, we look at the data from the latest SEO trends and optimise your website to drive qualified web traffic your way. This starts with Google My Business (GMB).
ON PAGE SEO
When we optimise your website, we create strong on-page signals such as content, meta description, keywords, images and alt tags. We strengthen your SEO allowing search engines to better understand your business. This helps to improve your site’s search engine rankings and visibility, pushing it ever closer to the top results on SERPs.
OFF PAGE SEO
Web pages need high quality off page signals that search engines use to rank them. These include backlinks, shared content and brand mentions on social media. The Bambrick Media SEO experts use search engine-friendly online marketing techniques to build natural backlink profiles with a strong emphasis on quality over quantity.
LINK CLEANUP
It’s best not to wait until you receive a warning from Google before cleaning up your backlinks. Links are vital to any SEO strategy. We don’t take any chances. As part of our SEO services, Bambrick Media provides you with a link cleanup report for your business website. Highly recommended so we don’t ever worry about bad backlinks.
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Why You Absolutely Need SEO to Stay Competitive
SEO IS THE LEAD GENERATION TOOL
People use Google to determine who to buy from and, by using our SEO services, we can make sure that your business is the one they come across first. In a day, Google processes more than 40,000 internet searches per second. That’s more than 3.5 BILLION searches every 24 hours. From that, about 88% go to organic results.
As a construction company, you need to be in that 88% of Organic Search Results
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Get Traffic And More Construction Projects
Almost all buying decisions start with a Google Search. SEO has the potential to generate more traffic and more sales than every other marketing channel combined.
Your online visibility is crucial to your businesses success. Without a strong online presence, no business or company, of any size, will ever reach its fullest potential.
You can achieve that degree of visibility by working with us at Brisbane best SEO agency. We only use white hat SEO techniques. With SEO at the centre of our service offerings, we will collaborate with your team to obtain and maintain your online visibility and drive quality traffic to your site.
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What Bambrick Will Do For Your SEO Campaign
We like to use what’s called in the industry, Sustainable SEO. This process involves communication to a human audience first, as opposed to a search engine.
The word sustainable, in this context, means that the work we do will ensure your site will continue ranking. This approach has evolved from tried and tested methods. It’s a lot more than the latest industry fad.
The techniques that we use in sustainable SEO include:
- SEO auditing
- Writing quality content and relevant meta tags and page titles
- Using keywords and keyword analysis
- Thorough competitor research
- Link cleanup
- Link building
- Writing content specifically for human readers.
Those who use Sustainable SEO expect to make a long-term investment on their website design and structure, as the results are cumulative and will deliver long term results.